It is notable that the entire sport of bull riding is based on the capacity of a rider to stay atop a bull for the length of time it will take to read this paragraph. And yet fortunes have been made and lost, lives forever changed or ruined in that moment. The point is that those eight seconds are everything and so require absolute, rock-solid focus. "Bulls can change directions on a dime," Snyder cautions. "There are so many wrenches they can throw in your plan during the ride, and that's why you always have to keep moving and ride right through the whistle. It's only eight seconds, but it can last forever sometimes."