Yeti Soft Cooler

This 6.5-gallon tote cooler is leak-proof and, the company claims, will keep ice for days. If that's the case, we might well be looking at the ultimate beach day and river trip accessory. Big enough to fit 18 cans plus ice, the cooler is made from DryHide nylon with welded seams — similar to whitewater rafts — and sealed by a waterproof HydroLok zipper similar to those used by the military in survival suits. It also comes equipped with a detachable storage pouch and is topped off by a heavy-duty padded shoulder strap that makes carrying the full cooler comfortable.
[$300; yeticoolers.com]