Picking out a new scent can be a long, difficult journey if you don't have a strategy. But it's worth taking some time. Everyone you know will – subconsciously or otherwise – closely associates your smell with your presence, and if you have an off-scent, they'll remember you for it. But where to start? We reached out to Kate Hockstein, who runs the perfumery Le Labo, and asked her for a game plan.
Give Your Nose a Break
Before buying a perfume, Hockstein recommends that men take some time away from the scents so that they can reassess their choice. "We recommend that people smell their own skin if they're not wearing a scent, in order to smell something neutral, or to step outside, get fresh air and then come back in," says Hockstein. Some perfumeries uses a coffee smell to neutralize other odors, but Hockstein prefers citrus. Try a lemon.
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