Day Three: Fleurier to La Chaux-de-Fonds, 25 Miles
Roll out of Fleurier and into the small town of Couvet. This is where absinthe originated, and it's still produced there. From Couvet, the route quickly turns rural. This part of the country is sparsely populated, so make sure you have extra tubes onboard, as you may go miles without seeing anyone. Your ultimate destination for the day is La Chaux-de-Fonds. If you arrive with time to spare, head to the Musée International de l'Horlogerie, a museum dedicated to the art of keeping time, from sundials onward.
Where to stay: If absinthe tasting gets the better of you in Couvet, park at Hôtel de l'Aigle while you lick your wounds. This riverfront property is only two miles from the Artemisia Absinthe Distillery, and it's close to downtown, too. In La Chaux-de-Fonds, book a room at the upscale Grand Hotel Les Endroits. The restaurant serves fortifying local fare and the rooms are quiet. If you're feeling sore from the past few days of riding, spring for a suite with an attached spa, including a whirlpool and sauna.