Gold Bond Ultimate Healing Lotion
Credit: Photograph by Michael Pirrocco

If you're finicky about putting lotion on your body, the Gold Bond Ultimate series is for you. The blend of seven intensive moisturizers actually works and, miraculously, it absorbs quickly without leaving you feeling slick or greasy. Gold Bond's Therapy Lotion has also branched out to cover any skin type imaginable: There are lotions formulated specifically for men, for diabetics, and for anyone looking to soften, smooth, or calm skin. [$8.50]