Crimson Cup Coffee & Tea
Roast magazine’s 2016 “Macro Roaster of the Year” earned the accolade by bringing a human element to the logistical reality of a macro-roasting supply chain. Crimson Cup bridges the gap between grower and customer by advocating every level of the specialty coffee community, evidenced through their Friend2Farmer direct trade program, contributions to local and educational health initiatives, and by literally writing the book on how to start and sustain a responsible coffee business: 7 Steps to Success: A Common Sense Guide to Succeed in Specialty Coffee, by founder and president, Greg Ubert.
Crimson Cup’s “LYFE” philosophy—”Leaving You Feeling Energized”—is the kind of proverbial Kool-Aid we’re willing to drink.
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