Macallan Releases Rare $35k Whisky
April is a terrible month for reflecting on your finances. So what do the folks at Macallan do? Make it worse by releasing one of the rarest liquids in their history at a soul-crushing price, just to taunt us.
Macallan 50, available in early April, is bottled at 44 percent ABV, or 88 proof. For the lucky guys who can afford it, it'll be “presented in a solid oak box, featuring an etched face inlaid with a matte gold badged age statement. The bottle label is reminiscent of the 50 and 25 Years Old bottlings of yesteryear,” which is a lovely, Scottish way of saying the label is a vintage throwback.
A throwback it is though: we’ve seen Macallan bottled at 50 years of age before, when it was released as part of the “Six Pillars” Lalique collection a few years ago. Last year one of those bottles broke some auction records selling for over $80,000.
This is a new release, though it’s arguably similar to that very expensive bottle. It’s to be sold at a stroke-inducing $35,000 suggested retail price, which puts it at about $1,500 an ounce if my brain can still conceptualize numbers.