Consumer Palates Are More Educated
The increased demand for great beer comes from the evolution of beer consumers themselves. 2015 saw an outstanding variety of new beer styles hit the shelves and local taprooms, all because today’s highly engaged and interested craft beer drinkers want to see it. The newly informed consumer is spurring on the creative side of the industry, and breweries have responded with dangerously delicious beers like Funky Buddha’s Maple Bacon Coffee Porter and Sierra Nevada’s new gose, Otra Vez.
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