On Wednesday, the nonprofit organization dedicated to the preservation and conservation of our ocean and beaches, the Surfrider Foundation, announced the release of their limited-edition collaboration with Vissla and environmental scientist, Cliff Kapono: “To Protect and Surf.”
The all-new men’s line includes a hat, organic cotton T-shirts, and boardshorts that are made from Vissla’s eco-friendly coconut fiber material that’s created using a process called Cocotex (which blends excess coconut husks with Repreve recycled polyester). This process results in flexible and durable surf trunks that eco-conscious surfers can feel good about buying.
“We don’t always need the new, but when we do, it’s only right that we add a little protection to every purchase,” said Kapono in a press release. “Portions from Vissla’s ‘To Protect and Surf’ Collection directly support the Surfrider Foundation’s efforts to keep our oceans and coastlines clean for future generations.”
Vissla is designated as a Surf Industry Coastal Defender, making for a wonderful collaboration for both the parties involved, as well as the planet.
“Vissla knows that an important part of living a life connected to the ocean is to care for it and that we each have a stake in protecting the places we love,” Surfrider’s CEO, Dr. Chad Nelsen said in a press release. “This year’s ‘To Protect and Surf’ collaboration will help to advance our collective mission to protect our ocean, waves and beaches.”
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