A conditioner made from beer might sound like a total gimmick, but it’s actually pretty genius. Beer’s big three ingredients—barley, hops, and yeast—are rich in hair-nourishing B vitamins, proteins, and natural essential oils. So in place of plain water, the main ingredient in most shampoos, Bröö uses oatmeal porter, and adds in other hydrators like olive oil and shea butter and olive oil. This stuff definitely smells like oatmeal—hardly your standard conditioner scent—but honestly, we thought the aroma was heavenly. More importantly, Bröö made our hair remarkably soft and easy to manage. [$9.99, 8 oz.; broo.com]
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