What do you get when you add four creative musicians, four Honda UNI-CUB personal transports, and hundreds of umbrella-wielding Japanese dancers dressed up in school uniforms? Well, you get OK Go’s new music video, which the quartet unveiled on the Today show this morning:
— OK Go (@okgo) October 27, 2014
The LA-based band, who are originally from Chicago, have outdone themselves once again with this imaginative and intricately choreographed piece. “We think of the thing, then play with it for a month, then make the thing. By the end of that month it is always a wildly different things than we would have started with,” explained lead singer Damian Kulash on Today. Kulash went on the say that there were some 2,300 people in the end shot of the video. It’s pretty impressive stuff. To celebrate the inventive video, check it out below, and then check out some of the other music videos the band has put together over the years, including the breakout effort “Here It Goes Again.”
“I Won’t Let You Down”
“The Writing’s on the Wall”
“This Too Shall Pass” – Rube Goldberg Machine
“Here It Goes Again”
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