Converse Revolutionizes Their Most Iconic Sneaker

Mj 618_348_converse revolutionizes the iconic all star
Courtesy Converse (x2)

More an evolution than a revolution, everybody’s favorite sneaker has received another stylish (but subtle) revamp from Jack Purcell. From the two-ply duck canvas and reinforced no-slip heel to the lightweight herringbone outsole for improved traction and polished aluminum eyelets, a total of 18 new features befit the sneaker — the results of which have streamlined, modernized, and thoroughly refreshed its iconic status.

But as important as style is — these sneakers, after all, feel at home with a Tom Ford tuxedo or your old college hoodie — comfort remains paramount for Converse. Each pair now boasts a first-ever ortholite footbed with imbedded Nike Zoom Air technology for an added cushiony bounce, and, for those sockless summertime excursions, a new open weave forefoot made with soft cotton and leather provides enhanced breathability over long periods of wear.

At quick glance, it’s easy to mistake today’s modern Jack Purcell for its famous predecessor, which has hardly changed since it debuted nearly a century ago. Upon closer inspection, however, the improvements are apparent in the enhanced stability and comfort it now provides, and, visually, with its signature two-piece “smile” construction in Converse blue. The toecap is also more aggressive, with a raised profile and more substantial front. The tongue also now bears the Jack Purcell signature in tone-on-tone white. [$95;]


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