The Underwear That’ll Show Off Your Style (and Everything Else)


What’s foreplay if not a job interview conducted in your underwear? And for that, a pair of baggy, faded boxer shorts isn’t going to cut it.

Enter Tommy Hilfiger’s new ultrafitted underwear collection, the American brand’s solution for a new generation of guys who demand gym–office–playtime–bedtime versatility from the one article of clothing they’re forced to wear with just about everything.

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First unveiled in this fall’s ad campaign featuring fiery Spanish tennis star Rafael Nadal, the new line ($26 to $30, includes white, navy, and black trunks, briefs, boxer briefs, and low-rise trunks (arguably the best for showing off that six-pack you’ve been working on) made of a sleek, modernist four-way stretch microfiber, or trunks and briefs in a more familiar—but still fitted—stretch cotton. (And be advised: They’re all no-fly zones.)

As a finishing touch, the svelte microfiber waistband has been branded with the iconic Tommy Hilfiger logo to remind you (and any lucky spectator) that you’re wearing an American classic.

Or were.

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