Air Jordan I
Basketball’s first two-toned shoe was a stylistic gamble that resulted in a $5,000 per game fine from the NBA, who, in retrospect, seemed disproportionately concerned with regulating sneaker fashion considering the league’s rampant cocaine problem in the 80s. Jordan initially balked at the red and black scheme, calling it the “devil’s colors,” which became a perfect description for a sneaker that reveled in its rebellious, rock star narrative.
Retail Price: $65
Newsworthy: Worn when Jordan scored 63 points in the Boston Garden, his career high.
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